To improve the search experience for smartphone users and address their pain points, we plan to roll out several ranking changes in the near future that address sites that are misconfigured for smartphone users – Google, 2013 If your site ins’t already mobile-friendly, your time is running out… and not just on Google’s watch. Starting April […]
Traffika is a Digital Business Generation Firm helping high growth, medium and large organisations optimise their business online. Leading brands choose us as their strategic digital marketing partner to explode their business growth.
Delivering Outstanding Results
AdWords have recently released a new call-only ad type that shortens the customer journey… and that might not be a bad thing. The new ad type is geared towards mobile marketers looking to drive phone calls from their paid ads. It works by setting up a call-only campaign or by adding call-only ads to your existing campaigns. The […]
For many of us, entering our Google Analytics (GA) account can feel overwhelming, particularly when it comes time to fetch a report. With so much data and so many options, it can be difficult trying to find exactly what you need. Sure there are lots of standard, go-to reports in GA that are incredibly useful but […]
Whether it was to conceal a pimple or make your vacation photos look even more gawk-worthy, chances are you’ve dabbled in Photoshop for one reason or another. In the digital marketing world, we can’t imagine life without it. So on it’s 25th anniversary week, we look back on the industry standard for graphics editing and […]