50% of businesses today have zero Social presence. Here's how you can get started with minimal overhead.

It's easy to say that location based check-ins are a dying trend, but dig a little deeper and you'll see that the future of applications like Facebook Places and Foursquare is looking very positive, particularly for businesses.

In this week's Thumbs Up Award we take a look at a local Foursquare special and pick out some simple and free ways your business can use Foursquare to increase sales.

Google just announced they are in the process of updating how they present local search listings in the Google Search results listings.

Accurate location based search has always been a key goal of Google's but to make it successful they need to be able to target your location accurately, something they freely admit to not getting right all of the time.

Facebook Places is now available in Australia and already seeing some positive take-up. Traffika takes a look at what it means for your business.

Foursquare releases version 2 of its iPhone app, with some useful new features for businesses.

Traffika takes a look at a simple and effective social media campaign from Borders Bookstores.

Facebook today announced the latest extension to their social media platform, allowing users to update not just what they are doing, but where they are doing it.

Here are a few simple (and free) ways your business can get started on Foursquare (and, what the hell is Foursquare?).