The Surfboard Warehouse

Australia’s largest surfboard and stand up paddleboard retailer.

The Surfboard Warehouse had access to accomplished surfers who provide valuable industry insights for the business. Keen to ride the wave of online success, The Surfboard Warehouse wanted expand its digital marketing capability with direction for experienced professionals.

We were very new to digital marketing so we needed guidance about how and where to direct our resources. Every time we met with our Traffika® consultants, we had ‘aha’ moments.

The Surfboard Warehouse wanted to enhance their digital competency in house. Where their team could build on their knowledge.

The ongoing support we received was outstanding. The Traffika® team was always on hand to answer our questions and provide helpful advice.

The goal

To significantly increase ecommerce revenue by deploying an affective digital marketing strategy.

the solution

Customised Digital Business Generation® Roadmap :

  • Discovery Workshop
  • Audit & Recommendation
  • Digital Success Profile™
  • Future Channel Strategy & Implementation Plan

the outcome


benefit of working with Traffika ® was wonderful communication


increase in June ecommerce revenue form 2015 to 2016